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Event Details

    February 22nd CCSHRM Luncheon Meeting - Writing as a Thought Leadership Strategy

    Date: February 22, 2023, 11:30am – 1:30pm
    88 Keys at the Wyvern Hotel, 101 E Retta Esplanade, Punta Gorda, FL 33950

    11:30am – 11:45am:  Registration, Networking & Buffet Lunch
    11:45am – 12:00pm:  Announcements & Sponsor Spotlight
    12:00pm – 1:30pm: Presentation & Networking
    $20 members - $25 guests - $30 at door
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    Register online by Sunday, February 19th at 

    Presentation Topic:  Writing as a Thought Leadership Strategy

    Cathy Fyock, CSP, SPHR
    The Business Book Strategist

    Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. Yet, many professionals don't believe they have the time or expertise to write. In this interactive and engaging session, book coach Cathy Fyock leads attendees in a series of writing exercises to develop writing muscles that will help grow their businesses and careers. Attendees will walk away with an action plan for writing a series of blogs or articles (that could even lead to a published book!). We’ll also cover the fundamentals of effective business writing.

    About the Speaker:

    Cathy Fyock, CSP, SPHR, is The Business Book Strategist, and works with professionals and thought leaders who want to write as a business growth strategy. She is the author of 11 books, including On Your Mark: From First Word to First Draft in Six Weeks, Blog2Book: Repurposing Content to Discover the Book You’ve Already Written, and My New Book, a workbook for aspiring authors. Since starting her book coaching business in 2014, she’s helped more than 200 professionals become published authors. She believes that authors change the world, one word at a time.

    Prior to her work as a book coach, Cathy was an HR professional and thought leader. She is certified as a SPHR, and served with SHRM in many leadership roles, on a local, state, and national level, including president of the Louisville SHRM Chapter, chair of KY SHRM State Council, and chair of HRCI. For more than 20 years she served on SHRM faculty teaching their national seminar programs. She is speaking again this year at SHRM’s annual conference.

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    Charlotte County SHRM is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP® recertification activities and by HRCI to offer Recertification Credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™